1) Information on the collection of personal data and contact details of the controller

1.1 We are pleased that you are visiting our website and we thank you for your interest. Below we inform you about the handling of your personal data when using our website: www.flowter.co. Personal data here means any data by which you can be personally identified.

1.2 The controller of data processing and data protection on this website according to the General Data Protection Regulation (AVG) is Flowter, Bilderdijkstraat 137E, 2513 CN, The Hague, The Netherlands, Tel: +31 6 37328657, E-Mail: [email protected]. The controller of personal data is the natural or legal person who alone or jointly with others determines the purpose of and the means for processing personal data.

1.3 This website uses SSL and TLS encryption for security reasons and to protect the transmission of personal data and other confidential content (e.g. orders or requests you send to the controller). You can recognise a locked connection by the string ‘https://’ and the lock icon in your browser’s address bar.

2) Data collection when visiting our website: www.Flowter.co

During purely informative use of our website, i.e. when you do not register or otherwise transmit information to us, we only collect the data that your browser transmits to our server (so-called server logs). When you visit our website, we collect the following data, which are technically necessary to display our website for you:

Which of our websites you visit
Date and time of the visit
Sent data volume in bytes
From which internet page you arrived at our website
Browser used
Operating system used
IP address used (possibly anonymised)

Processing takes place in accordance with Article 6(1)(f) AVG on the basis of our legitimate interest in improving the stability and functionality of our website. The data will not be passed on or used for other purposes. However, we reserve the right to subsequently check the server logs should there be concrete indications of unlawful use.

3) Cookies

To make visiting our website attractive and to enable the use of certain functions, we use so-called cookies on various pages. These are small text files that are stored on your computer system. Some cookies used by us are deleted again after the end of the browser session, i.e. after closing your browser (so-called session cookies). Other cookies remain on your computer and enable us or our partner companies (third-party cookies) to recognise your browser the next time you visit (permanent cookies). If cookies are set, they collect and process personal user information, such as browser and location data, and IP addresses. Permanent cookies are automatically deleted after a certain period of time. This period may vary for each cookie.

Cookies are partly used to simplify the ordering process via the storage of settings (e.g. by remembering the contents of a virtual shopping basket for a later visit to the website). If personal data is also processed via specific cookies from us, this is done in accordance with Article 6(1)(b) AVG for performance of the contract or in accordance with Article 6(1)(f) AVG to protect our legitimate interests in the optimal functioning of the website and the creation of a customer-friendly and effective experience of the website visit.

We use various cookies and tracking technologies on our website to provide you with an enhanced user experience, optimise site performance and help us understand how you interact with our content. Below is an explanation of the specific cookies we use:

1. **Google Analytics 4:**
– *Purpose:* These cookies, as generated by Google Analytics 4, help us collect information about how visitors use our website. We use this data to analyse trends, improve the website and offer relevant content to our users.
– *Storage duration:* The storage duration of Google Analytics cookies may vary and depends on the type of cookie. Please refer to Google Analytics’ privacy policy for more information.

2. **Klaviyo:**
– *Purpose:* Klaviyo cookies enable us to collect information about how visitors interact with our emails and website, allowing us to display personalised content and offers based on user behaviour.
– *Storage duration:* The storage duration of Klaviyo cookies may vary and depends on the type of cookie. Please refer to Klaviyo’s privacy policy for more information.

3. **WooCommerce:**
– *Purpose:* These cookies are used to store information about your shopping cart and help secure payments. They also provide a smooth shopping experience while browsing our website.
– *Storage duration:* The storage duration of WooCommerce cookies may vary and depends on the type of cookie. Please refer to WooCommerce’s privacy policy for more information.

4. **YouTube:**
– *Purpose:* YouTube cookies are set when you watch videos on our website. These cookies track viewing history and optimise viewing settings. They may also serve for personalised recommendations.
– *Storage duration:* The storage duration of YouTube cookies may vary and depends on the type of cookie. Please refer to YouTube’s privacy policy for more information.

5. **Cookieyes:**
– *Purpose:* Cookieyes sets cookies that remember your cookie preferences. This enables us to comply with legal requirements related to collecting your consent to the use of cookies.
– *Storage duration:* The storage duration of Cookieyes cookies may vary and depends on the type of cookie. Please refer to Cookieyes’ privacy policy for more information.

6. **AffiliateWP:**
– *Purpose:* AffiliateWP cookies are used to track affiliate-generated traffic to our website and track conversions resulting from it. This enables us to reward affiliate partners fairly for their contribution.
– *Storage duration:* The storage duration of AffiliateWP cookies may vary and depends on the type of cookie. Please refer to AffiliateWP’s privacy policy for more information.

These cookies do not allow us to collect personally identifiable information without your explicit consent. You can change your cookie preferences at any time via the cookie settings on our website. For more detailed information, please refer to the respective privacy policies of the listed service providers.

Please note that you can set your browser to inform you about the setting of cookies and decide separately whether to accept cookies or to refuse them in certain cases or in general. Each browser manages cookie settings differently. This is described in each browser’s Help menu, which explains how to change your cookie settings. You can find this information for the relevant browser via the following links:

Internet Explorer: https://https://support.microsoft.com/nl-nl/help/17442/windows-internet-explorer-delete-manage-cookies
Firefox: https://support.mozilla.org/nl/kb/cookies-verwijderen-gegevens-wissen-websites-opgeslagen
Chrome: https://support.google.com/chrome/answer/95647?hl=nl&hlrm=en
Safari: https://support.apple.com/nl-nl/guide/safari/sfri11471/mac
Opera: https://help.opera.com/en/latest/web-preferences/

Please note that certain features of our website can only be used in a limited way when cookies are refused.

4) Contact recording

If you contact us (e.g. via a contact form or e-mail), personal data will be collected. Which data is collected when using a contact form is shown in the relevant contact form. This data is stored and used exclusively for answering your request or for contact and the associated technical administration. The legal basis for data processing is our legitimate interest in responding to your request in accordance with Article 6(1)(f) AVG. If you contact us in order to conclude a contract, the additional legal basis for processing is Article 6(1)(b) AVG. Your data will be deleted after the conclusion of your application. This occurs when the circumstances show that the case in question has been finally settled and provided that no legal registration obligations apply.

5) Data processing when creating a customer account and for the performance of contracts

In accordance with Article 6(1)(b) AVG, personal data are additionally collected and processed when you provide them to us for the performance of a contract or when creating a customer account. Which data is collected is shown in the relevant entry forms. Deleting your customer account is possible at any time. This can be done by sending a message to the controller mentioned above. We store and use the data provided by you for the performance of agreements. After the complete completion of a contract or the deletion of your customer account, your data will be blocked for the purposes of tax and commercial law retention periods and deleted after expiry of these periods, if you have not expressly consented to further use of your data or it is permissible on our part to continue to use the data in a legally permissible manner and about which we inform you below.

6) Comment function

When using the comment function on this website, in addition to your comment, the details of when the comment was entered and your chosen user name are stored and published on the website. Furthermore, your IP address is also recorded and stored. The IP address is stored for security reasons and in case the data subject violates third-party rights or publishes illegal content through a published comment by making that comment. We need your e-mail address to contact you if a third party disputes the legality of the content you have published. The legal grounds for storing your data are points (b) and (f) of Article 6(1) AVG. We reserve the right to remove comments if third parties dispute their legality.

7) Use of your data for direct marketing

7.1 Subscribe to our email newsletter

When you sign up for our e-mail newsletter, we regularly send you information about our services. This could include updates on certain offers, newsletters or other purposes. To receive the newsletter, only your e-mail address must be provided (mandatory). The provision of any additional data is voluntary and serves to address you personally.

By activating the confirmation link you consent to the use of your personal data in accordance with Article 6(1)(a) AVG. When registering for the newsletter, we store the IP address recorded by your Internet Service Provider (ISP) as well as the date and time of registration in order to be able to determine any misuse of your e-mail address at a later date. The data we collect when you register for the newsletter is used exclusively for the distribution of advertising information via the newsletter. You can cancel the newsletter at any time via the relevant link in the newsletter or by sending a message about this to the above-mentioned controller. After cancellation, your e-mail address will be deleted immediately from our database of newsletter recipients, if you have not expressly consented to further use of your data or it is reserved to us to continue using the data in a manner legally permissible and about which we inform you in this statement.

7.2

Newsletter and offers sending via Klaviyo

Our e-mail newsletters and offers are sent through the technical service provider Klaviyo, based in Boston, Massachusetts, USA. We provide Klaviyo with the data you provided when you signed up for the newsletter. This transfer takes place in accordance with Article 6(1)(f) of the General Data Protection Regulation (GDPR) and serves our legitimate interest in operating an effective, secure and user-friendly newsletter system. The data you enter to receive the newsletter (e.g. e-mail address) are stored on Klaviyo’s servers.

Klaviyo uses this information to send and statistically evaluate the newsletter on our behalf. For evaluation purposes, the emails sent may contain tracking pixels, small image files that track whether a newsletter message has been opened and which links, if any, have been clicked on. Technical information such as time of retrieval, IP address, browser type and operating system may also be recorded. The data is collected exclusively in pseudonymised form and is not linked to other personal data; direct personal reference is excluded. This data is used exclusively for the statistical analysis of newsletter campaigns. The results of these analyses may be used to better tailor future newsletters to recipients’ interests. If you wish to object to the analysis of data for statistical evaluation purposes, you should unsubscribe from the newsletter.

Klaviyo will not use this data to subscribe newsletter recipients itself or pass it on to third parties. We have entered into an order processing agreement with Klaviyo, which obliges Klaviyo to protect our customers’ data and not pass it on to third parties.

You can view Klaviyo’s privacy policy here: Klaviyo Privacy Policy.

8) Data processing for order handling

8.1 The personal data collected by us will be passed on to the transport company responsible for delivery within the scope of contract processing, insofar as this is necessary for the delivery of the goods.

If we owe you updates for goods with digital elements or for digital products on the basis of a contract, we shall process the contact data provided by you at the time of the order (name, address, e-mail address) in order to inform you personally about upcoming updates within the scope of our statutory information obligation according to Art. 6 (1) lit. c AVG within the legally stipulated time limit via suitable means of communication (e.g. by post or e-mail). Your contact data will only be used to inform you about updates due from us and will only be processed by us for this purpose to the extent necessary for the relevant information.

We transfer your payment data to the commissioned credit institution as part of payment processing, to the extent necessary for payment processing. If payment service providers are used, we expressly inform you of this below. The legal basis for the transfer of data is Art. 6 (1) lit. b AVG.

8.2 Transfer of personal data to transport services

– Channeldock

If delivery of items is provided by order management software: Channeldock (Amsterdam
De Cuserstraat 91, the Netherlands), we will provide your e-mail address to Channeldock in accordance with Article 6(1)(a) of the General Data Protection Regulation (AVG). This is done to coordinate the delivery date or to notify the time of delivery. We will only do this if you have given your express consent during the ordering process. In other cases, we only pass on the name of the recipient and the delivery address to Channeldock for delivery in accordance with Article 6(1)(b) of the AVG. The provision of information to third parties only takes place if this is necessary for delivery. In this case, it is not possible to coordinate the delivery date with Channeldock in advance and no notification of the time of delivery takes place.

You may withdraw your consent for the future at any time from the designated responsible party or from the transport service Channeldock.

8.3 Use of payment service providers (payment providers)

– PayPal
When paying by PayPal – purchase by credit card via PayPal, direct debit via PayPal or, if offered, ‘purchase on account’ or ‘instalment payment’ via PayPal as payment methods – we transfer your payment data to PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter ‘PayPal’) as part of payment processing. This transfer takes place in accordance with Article 6(1)(b) AVG and only if it is necessary for payment processing.
PayPal reserves the right to carry out a creditworthiness check when purchasing by credit card via PayPal, direct debit via PayPal or – if offered – ‘purchase on account’ or ‘instalment payment’ via PayPal as payment methods. For this purpose, your payment data will, where appropriate, be passed on to credit bureaus in accordance with Article 6(1)(f) AVG on the basis of PayPal’s legitimate interest in establishing your solvency. The result of the credit analysis regarding the statistical probability of default is used by PayPal for decisions on the provision of the respective payment method. The creditworthiness information may include probability values (so-called score values). To the extent that score values are included in the creditworthiness check, they are calculated on the basis of scientifically recognised mathematical-statistical processes. The calculation of score values includes, but is not limited to, address data. Additional information regarding data protection, including on the credit bureaus used, can be found in PayPal’s privacy statement: https://www.paypal.com/nl/webapps/mpp/ua/privacy-full?locale.x=nl_NL
You can object to this processing of your data at any time by sending a message to PayPal. Nevertheless, PayPal retains the right to process your personal data if necessary for compliance with the contractual provisions for processing payments.
– Mollie
If you opt for a payment method of the payment service provider Mollie, payment processing will be handled by the payment service provider Keizersgracht 126; 1015 CW Amsterdam; Noord-Holland; the Netherlands to whom we transfer your order-related information and information about your order (name, address, bank relationship, possibly credit card number, invoice amount, currency and transaction number) in accordance with art. 6 par. 1 par. b AVG. Your data will be disclosed solely for the purpose of having your payment processed by the payment service provider Mollie Payments and only to the extent necessary for this purpose. Further information on data protection at Mollie can be found at https://mollie.com/nl/privacy.

9) Use of videos

Use of YouTube videos

This website uses the YouTube embedding function for indicating and displaying videos from the provider ‘YouTube’, which is part of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (‘Google’).

In this context, the ‘extended data protection mode’ is applied, where, according to the provider, the storage of user information is triggered only when the video or videos are played. When playback of embedded YouTube videos is initiated, the provider ‘YouTube’ enables cookies to collect information about user behaviour. According to information from ‘YouTube’, these serve, among other things, to compile video statistics, improve usability and prevent unlawful activity. If you are logged in to Google, your data is linked directly to your account when you click on a video. If you want to prevent your profile from being linked to YouTube, you must opt out before activating the button. Google stores your data (even if you are not logged in) as usage profiles and analyses them. Such analysis takes place in particular in accordance with Article 6(1)(f) AVG on the basis of Google’s legitimate interest in the display of personalised advertising, in market research and/or in the needs-based design of its website. You have the right to object to this usage profiling, whereby you must contact YouTube to exercise this right. When using YouTube, a transfer of personal data to the server of Google LLC. in the USA is also possible.

Apart from the display of embedded videos, each visit to this website involves a connection to the Google network ‘DoubleClick’, which may result in further data processing without our influence.

Further information on data protection at ‘YouTube’ can be found in the provider’s privacy statement at: www.google.com/policies/privacy/

To the extent required by law, we have obtained your consent to the processing of your data as described above in accordance with Article 6(1)(a) AVG. You may withdraw your consent at any time and with immediate effect. To exercise your right of revocation, please follow the procedure described above.

10) Online marketing

10.1 Google Marketing Platform (formerly Doubleclick)

This website uses the online marketing tool by Google from provider Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“GMP”).

GMP uses cookies to display ads relevant to the user, improve reporting on campaign performance and prevent a user from seeing the same ads multiple times. With the help of a cookie ID, Google records which ads are shown in which browser and can thus prevent them from being displayed more than once. The processing takes place on the basis of our legitimate interest in the optimal marketing of our website in accordance with Art. 6, para. 1 f AVG.

In addition, GMP can use cookie IDs to record so-called conversions, which have a connection to requests from advertisements. This is the case, for example, if a user sees a GMP ad and later opens the provider’s website with the same browser and buys something there. According to Google, GMP cookies do not contain personal data.

Due to the marketing tools used, your browser automatically makes a direct connection to a Google server. We have no influence on the scope and further use of the data collected by Google through the use of this tool, and therefore inform you based on our knowledge: through the integration of GMP, Google receives the information that you have opened the relevant part of our website or clicked on an advertisement from us. If you are registered with a Google service, Google can link your visit to your account. Even if you are not registered with Google or if you are not logged in, there is a possibility that the provider may find out your IP address and store it.

If you want to object to this tracking method, you can disable conversion tracking cookies by setting your browser to block cookies from the website www.googleadservices.com, https://www.google.de/settings.ads; this setting will be removed when you clear your cookies. You can also find information on cookie setting and settings for this from the Digital Advertising Alliance via the website www.aboutads.info. In addition, you can set your browser so that you are informed about the setting of cookies and choose to accept cookies separately or exclude the acceptance of cookies in general or in certain cases. If you do not accept cookies, the functionality of our website may be limited.

You can find more information on the data protection provisions of GMP by Google on the following website: https://policies.google.com/privacy?gl=de&hl=nl.

10.2 Use of conversion tracking from Google Ad

This website uses the online advertising programme ‘Google Ad’ and, within the scope of Google Ad, conversion tracking from Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (‘Google’). We use the offer of Google Ad to promote our attractive offers on external websites using advertising tools (so-called Google Ad). We can use the data from advertising campaigns to determine how successful the individual promotional activities are. In doing so, we pursue the interests of showing you advertising that is of interest to you, making our website more interesting for you and ensuring fair calculation of advertising costs.

The conversion tracking cookie is set when a user clicks on an Ad ad managed by Google. Cookies are small text files stored on your computer system. These cookies normally lose their validity after 30 days and do not serve to personally identify the user. If the user visits certain pages of this website and the cookie has not yet expired, Google and we can see that the user clicked on the ad and was redirected to the relevant page. Each Google Ad customer receives a different cookie. In this way, cookies cannot be tracked through the websites of Ad customers. The information collected with the conversion cookie serves to generate conversion statistics for Ad customers who have opted for conversion tracking. Clients thus find out the total number of users who clicked on their ad and were redirected to a website equipped with a conversion tracking tag. However, they do not receive any information that would identify users personally.

More information on the specific processing carried out and how Google handles data from websites can be found here: https://policies.google.com/technologies/partner-sites

If you do not want to participate in tracking, you can prevent its use by deactivating Google’s conversion tracking cookie via your internet browser settings in the user settings. You will then not be included in conversion tracking statistics. We use Google Ad on the basis of our legitimate interest in targeted advertising in accordance with Article 6(1)(f) AVG. When using Google Ads, a transfer of personal data to the server of Google LLC. in the USA is also possible.

More information on Google’s privacy policy can be found at the following internet address: https://policies.google.com/privacy?gl=it&hl=nl. You can permanently deactivate cookies for advertising purposes by setting your browser software to reject them or by downloading and installing the browser plug-in available via the following link:
https://support.google.com/ads/answer/7395996
Please note that certain functions of our website may not be able to be used, or may only be limited, if you have deactivated the use of cookies.

10.3 In addition to the services just mentioned. We also use various marketing platforms. Please review the privacy statements at the following parties.
-Instagram. https://help.instagram.com/519522125107875/?maybe_redirect_pol=0
-Facebook. https://www.facebook.com/about/privacy/previous
-Pinterest: https://policy.pinterest.com/nl/privacy-policy
-TikTok: https://www.tiktok.com/legal/privacy-policy-eea?lang=nl

11) Web analytics services

11.1 Google (Universal) Analytics
This website uses Google (Universal) Analytics, a web analytics service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). Google (Universal) Analytics uses so-called cookies. These are text files stored on your computer that allow analysis of your use of the website. The information collected by the cookie about your use of this website (including your abbreviated IP address) is normally transferred to a Google server and stored there. Hereby transfer to Google LLC. servers in the USA is possible.
This website uses Google (Universal) Analytics exclusively with the extension ‘_anonymizeIp()’, which anonymises the IP address by shortening it before processing, so that direct identification of individuals is not possible. By means of the extension, your IP address is first shortened by Google within the member states of the European Union or in other countries party to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transferred to a Google server in the USA and shortened there. Google uses this information on our behalf to analyse your use of the website, compile reports on your activities on the website and provide us with other services relating to the use of this website and the Internet. The IP address transmitted by your browser within the scope of Google (Universal) Analytics will not be linked to any other Google data.
More information on the specific processing carried out and how Google handles website data can be found here: https://policies.google.com/technologies/partner-sites
All processing options described above, in particular the setting of Google Analytics cookies for reading information on the end device used, will only be carried out if you have given us your express consent in accordance with Article 6(1)(a) AVG. Without this consent, the use of Google Analytics during your visit to our website will not take place.
You can revoke your consent at any time with effect for the future. To exercise your right of withdrawal, you must deactivate this service in the ‘cookieconsent tool’ provided on the website. We have concluded a processing agreement with Google for the use of Google Analytics, which obliges Google to protect the data of our website visitors and not to pass it on to third parties.
For the transfer of data from the EU to the US, Google refers to the so-called standard data protection clauses of the European Commission, which are intended to ensure compliance with the European data protection level in the US.
More information about Google (Universal) Analytics can be found here: https://policies.google.com/privacy?hl=de&gl=nl

11.2 Google Analytics 4
This website uses Google Analytics 4, a service of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”), to analyse the use of the website.
When using Google Analytics 4, so-called ‘cookies’ are used by default. Cookies are text files stored on your end device that allow analysis of your use of a website. The information collected by cookies about your use of the website (including the IP address transmitted by your end device, abbreviated by the last digits, see below) is generally transferred to a Google server and stored and processed there. This may also result in information being transmitted to Google LLC servers in the United States, where the information is further processed.
When using Google Analytics 4, the IP address transmitted by your end device when you use the website is always collected and processed automatically and, by default, only in an anonymised manner. As a result, the information collected cannot be directly linked to a person. This automatic anonymisation is carried out by Google by shortening the IP address transmitted by your end device within the member states of the European Union (EU) or other contracting states of the Agreement on the European Economic Area (EEA) by the last digits.
Google will use this and other information on our behalf to analyse your use of the website, to compile reports on your website activities and user behaviour and, in addition, to report to us performance related to website use and internet connection. In this context, the IP address transmitted and shortened by your end device within the scope of Google Analytics 4 will not be merged with other Google data. The data collected in the context of using Google Analytics 4 will be stored for 2 months and then deleted.
Google Analytics 4 also makes it possible to compile statistics relating to age, gender and interests of website users based on an evaluation of interest-based advertising and with the inclusion of third-party information via a special feature called “demographic characteristics”. This makes it possible to identify and differentiate user groups for the purpose of targeted marketing content. However, the data collected via the ‘demographic features’ cannot be assigned to a specific person and therefore not to you personally. This data collected via the ‘demographic characteristics’ feature will be kept for two months and then deleted.
All processing options described above, in particular the setting of Google Analytics cookies for storing and reading information on the end device used, will only be carried out if you have given us your express consent in accordance with Article 6(1)(a) AVG. Without this consent, the use of Google Analytics 4 during your visit to the website will not take place. You can withdraw your consent at any time with effect for the future. To exercise your right of withdrawal, you must deactivate this service in the ‘Cookie Consent Tool’ on the website.
This website also uses the Google Signals service as an extension of Google Analytics 4. Google Signals allows us to have cross-device reports created by Google (so-called ‘cross-device tracking’). If you have enabled ‘personalised ads’ in your Google account settings and have linked your internet-enabled devices to your Google account, Google can analyse user behaviour on different devices and create database models based on them if you have given your consent to the use of Google Analytics 4 in accordance with Article 6(1)(a) AVG. This takes into account the logins and device types of all visitors to the website, who have logged into a Google account and made a purchase. Among other things, the data shows on which device you first clicked on an ad and on which device the corresponding purchase took place. In doing so, we do not receive any personal data from Google, only statistics based on Google Signals. You have the option to deactivate your settings in your Google account for ‘personalised ads’ and therefore cross-device analysis in connection with Google Signals. To do so, follow the instructions on this webpage: https://support.google.com/ads/answer/2662922?hl=nl
More information about Google Signals can be found at the following link: https://support.google.com/analytics/answer/7532985?hl=nl#zippy=%2Cthemen-in-diesem-artikel%2Cin-dit-artikel-vindt-u-de-volgende-informatie
For our use of Google Analytics 4, we have concluded a so-called processor agreement with Google, which obliges Google to protect the data of our website users and not to pass it on to third parties.
To ensure compliance with the European level of data protection, also in case of a transfer of data from the EU or EEA to the US and any further processing there, Google refers to the so-called standard contractual clauses of the European Commission, which we have contractually agreed with Google.
Further legal information on Google Analytics 4, including a copy of the aforementioned standard contractual clauses, can be found at the following link: https://policies.google.com/privacy?hl=nl&gl=de
Details of the processing initiated by Google Analytics 4 and how Google handles data from websites can be found here: https://policies.google.com/technologies/partner-sites?hl=nl

12) Retargeting/remarketing/recommendation advertising

Microsoft Advertising Retargeting
This website uses conversion tracking technology ‘Microsoft Advertising Retargeting’ from Microsoft (Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA). This involves Microsoft Bing Ads placing a cookie on your computer, if you arrived at our website via a Microsoft Bing ad. Cookies are small text files stored on your computer system. These cookies lose their validity after 180 days and are not used to identify users personally. If the user visits certain pages of this website and the cookie has not yet expired, Microsoft and we can determine that the user clicked on the ad and was redirected to this page (conversion page). To the extent personal data is processed in the process, this is done in accordance with Article 6(1)(f) AVG on the basis of our legitimate interest in effective marketing.
The information collected with the conversion cookie serves to establish conversion statistics, i.e. to determine how many users arrive at a conversion page after clicking on an advertisement. This allows us to know the total number of users who clicked on our ad and were redirected to a website equipped with a conversion tracking tag. However, we do not receive any information that identifies users personally.
Microsoft Corporation, headquartered in the US, is certified under the data protection agreement ‘EU-US Privacy Shield’, which ensures compliance with the required EU level of data protection.
If you do not want to participate in tracking, you can easily prevent its use by deactivating the Microsoft Advertising Retargeting conversion tracking cookie via your internet browser settings in the user settings. You will then not be included in the conversion tracking statistics. You can also use the deactivation page for EU consumers http://www.youronlinechoices.com/uk/your-ad-choices/ to check whether Microsoft advertising cookies are placed in your browser and deactivate them.
You can find more information on Microsoft Bing Ads’ privacy policy at the following internet address: https://privacy.microsoft.com/nl-NL
To the extent required by law, we have obtained your consent to the processing of your data as described above in accordance with Article 6(1)(a) AVG. You may withdraw your consent at any time with immediate effect. To exercise your right of revocation, please follow the procedure described above.

Facebook Custom Audience using the Facebook pixel
This website uses the ‘Facebook pixel’ of Meta Platforms Ireland Limited, 4 Grand Canal Quay,Square, Dublin 2, Lerland (‘Facebook’). If expressly authorised, this allows the behaviour of users to be tracked after seeing or clicking on an advertising ad from Facebook. This process serves to evaluate the effectiveness of Facebook advertising ads for statistical and market research purposes and may help optimise future promotional activities.
The data obtained is anonymous for us and thus does not provide us with any further information about the identity of the user. However, the data is stored by Facebook and processed in such a way that it can be linked to a specific user profile. Facebook can thereby use the data for its own advertising purposes in accordance with Facebook’s privacy policy(https://www.facebook.com/about/privacy/). You can enable Facebook and its partners to place advertising ads on and outside Facebook. In addition, a cookie may be stored on your computer for these purposes. These processing activities take place only if expressly authorised in accordance with Article 6(1)(a) AVG.
Permission to use the Facebook pixel can only be granted by persons over 13 years of age. If you are younger, a parent or guardian must give consent.
Meta Platforms Inc, headquartered in the US, is certified under the data protection agreement ‘EU-US Privacy Shield’, which ensures compliance with the required EU level of data protection.
If you wish to deactivate the use of cookies on your computer, you can set your internet browser so that cookies cannot be stored on your computer in the future and cookies already placed are deleted. However, disabling all cookies may result in some functions on our internet pages no longer being able to be performed. You can also deactivate the use of cookies by third parties, such as Facebook, on the following Digital Advertising Alliance website: http://www.aboutads.info/choices/

Google Ad Remarketing
Our website uses Google Ad Remarketing features to advertise for this website in Google search results and on third-party websites. The provider is Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). To this end, Google places a cookie in the browser of your device, which automatically enables interest-based advertising via a pseudonymised cookie ID and on the basis of the websites you visit. The processing takes place on the basis of our legitimate interest in the optimal marketing of our website in accordance with Article 6(1)(f) AVG.
Further data processing only takes place if you have granted Google permission to link your web and app browsing history to your Google account and use information from your Google account to personalise advertisements you view on the internet. In this case, if you are logged into Google during your visit to our website, Google will use your data in combination with Google Analytics data to create and define target group lists for cross-device remarketing. For this purpose, Google temporarily links your personal data with Google Analytics data to create target groups.When using Google Ads, a transfer of personal data to the server of Google LLC. in the USA is also possible.
More information on the specific processing carried out and how Google handles website data can be found here: https://policies.google.com/technologies/partner-sites
You can permanently deactivate cookies for advertising purposes by downloading and installing the browser plug-in available via the following link: https://www.google.com/settings/ads/onweb/
You can also find information about cookie setting and settings for it at the Digital Advertising Alliance at the internet address www.aboutads.info. And finally, you can set your browser to inform you about the setting of cookies and decide individually whether to accept cookies or reject them in certain cases or in general. Please note that certain functions of our website can only be used in a limited way if the placing of cookies is refused.
If there is a transfer of personal data to Google LLC. headquartered in the US, further information and privacy policy regarding advertising and Google can be viewed here:
http://www.google.com/policies/technologies/ads/
To the extent required by law, we have obtained your consent to the processing of your data as described above in accordance with Article 6(1)(a) AVG. You may withdraw your consent at any time and with immediate effect. To exercise your right of revocation, please follow the procedure described above.

13) Other

Google reCAPTCHA

On this website we also use the reCAPTCHA function of Google Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). This function serves to distinguish whether an entry is made by a natural person or improperly by machine and automated means. The service includes the transmission of the IP address and possibly other data required by Google for the reCAPTCHA service to Google and takes place in accordance with Article 6(1)(f) of the AVG, based on our legitimate interest in establishing individual freedom of will of actions on the Internet and preventing abuse and spam. When using reCAPTCHA, transfer of personal data is possible to the server of Google LLC. in the USA.

More information about Google reCAPTCHA and Google’s privacy policy can be found at: https://policies.google.com/privacy?hl=nl.

14) Rights of the data subject

14.1 Within the meaning of the applicable data protection legislation, as a data subject you have, vis-à-vis the controller of your personal data, extensive data protection rights (information and intervention rights), about which we inform you below:

Right of access in accordance with Article 15, AVG;
Right to rectification in accordance with Article 16, AVG;
Right to data erasure in accordance with Article 17, AVG;
Right to restriction of processing in accordance with Article 18, AVG;
Right to notification pursuant to Article 19, AVG;
Right to data portability in accordance with Article 20, AVG;
Right to withdraw consent in accordance with Article 7(3), AVG;
Right to lodge a complaint in accordance with Article 77, AVG.

14.2 RIGHT TO OBJECT

WHERE WE PROCESS YOUR PERSONAL DATA IN THE CONTEXT OF BALANCING INTERESTS ON THE BASIS OF OUR OVERRIDING LEGITIMATE INTEREST, YOU HAVE THE RIGHT AT ANY TIME, DUE TO REASONS RELATING TO YOUR SPECIFIC SITUATION, TO OBJECT TO THE PROCESSING OF PERSONAL DATA RELATING TO YOU WITH IMPLICATIONS FOR THE FUTURE.
IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED. HOWEVER, WE RESERVE THE RIGHT TO CONTINUE PROCESSING DATA IF WE CAN INVOKE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING WHICH OVERRIDE THE INTERESTS, FUNDAMENTAL RIGHTS AND FREEDOMS OF THE DATA SUBJECT OR WHICH ARE CONNECTED WITH THE ESTABLISHMENT, EXERCISE OR DEFENCE OF LEGAL CLAIMS.

WHERE YOUR PERSONAL DATA ARE PROCESSED BY US FOR THE PURPOSES OF DIRECT MARKETING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA CONCERNING YOU FOR SUCH MARKETING. YOU MAY EXERCISE YOUR RIGHT TO OBJECT AS DESCRIBED ABOVE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED FOR THESE PURPOSES.

15) Duration of storage of personal data

The duration of retention of personal data is determined according to the respective statutory retention period (e.g. tax and commercial law retention periods). After the expiry of the period, the data to be taken into account shall be systematically deleted if they are no longer required for the performance or preparation of a contract and we do not have a legitimate interest in extended retention.